We Think Outside the Box

Every week, we make sure that thousands of households receive a box of culinary treasures to cook and enjoy. Making your dinnertime easy, tasty and fun involves a fair bit of elbow grease. So, we made this video to introduce our marvelous team, who put together every box.

The Vegetable within Us

Whether they’re a seed, a root, a stem or a leaf, every single team member has a spirit fruit or vegetable. With so many different skills, strengths and personalities – we’ve got the perfect mix of ingredients to solve every challenge.

Ed
Our CEO

I'd be a ripe avocado - tough skin, soft within and a solid core

Patrick
Our Head Chef

I would be a potato - reliable and versatile!

Luke
Our Product Man

I'm a chilli; because I'm small but fiery and I like to get things done!

Rose
Our Supply Chain Don

I'm a chilli too! I seem innocent, but better in small doses.

Ellie
Customer Care Guru

A tomato because I'm easily confused... am I a fruit? or a vegetable?...

Caroline
Customer Care Guru

A brussel sprout because I'm an acquired taste

Freddy
Marketing Aficionado

I'd be a petit pois because people sometimes underestimate me

Lucia
Head of Business Ops.

I would be a mango because I've got a soft exterior but I'm tough on the inside.

Keith
Sales Manager

I'd be a tomato - because I've got a very juicy personality.

Laura
Buyer

I'm a broad bean because I have lots of friends and can grow in any climate

Dovas
Biz. Dev.

Aubergine - not only because purple is my favourite colour but also because I grow a belly really quickly...and look like one...

Danny
The Accounts Man

I would be sweetcorn. Cause I'm kinda sweet and pretty corny!

Siobhan
Customer Care

If I were a fruit or vegetable, I would be a radish...

Mimi
Recipe Development

I would be a potato because I respond extremely well to butter and cream.

Rob
Biz. Dev

I would be a kiwi, because they're short and hairy!

Renee
Recipe Development

I'd be a cauliflower; a typical Dutch veggie that sometimes seems forgotten in the UK. I love it in a curry!

Daniel
Customer Care

If I were a fruit or vegetable, I would be a radish...

Vivien
Customer Care

A mangosteen, because hasn't been said before and its delicious!

Harriet
Customer Care

I would be a beetroot, because they have a fab colour and I love having a tan! They are also very sweet.